O4O: Older People for Older People

O4O is a Northern Periphery Programme project working with older people in the Highlands.

O4O is a 3 year project funded by the European Union Northern Periphery Programme with support from organisations including the Scottish Government, Highlands & Islands Enterprise and the Highland Council. It runs from 2008-2011.

There are increasing proportions of older people in the European population. Peripheral regions including the Northern Periphery (NP) have a higher percentage of older people compared with central, urban regions.

Service provision is challenged by finding and keeping a range of skilled staff and high costs of travel in remote areas. NP older people may experience exclusion and hardship if they cannot access health and social support.

Involving older people helps to combat social exclusion and promote health and wellbeing. O4O will support older people themselves to research needs for services and activities.

O4O engages with older people's skills, experience and knowledge in providing services and activities. O4O nurtures enterprising and proactive activity among older people; thereby challenging negative stereotypes and positively building older people's capacity for innovation, action, enterprise and voluntary activity.

O4O uses the capacity of older people as community assets, applying their skills to provide services that will help maintain other older people in their communities. O4O will: map the context; identify opportunities for providing locally-relevant services; test the feasibility of innovative models; design a toolkit to develop O4O organisations transnationally; evaluate impacts on individuals, communities and institutions; inform policy and practice on involving older people.

O4O is working in four Highland Communities / Areas: Tongue, Assynt, SW Ross, and Ardersier.

Project Contact Details: 

O4O Project Lead:
Prof Jane Farmer       T. +44 (0)1463 255895     E. jane.farmer@uhi.ac.uk
Highland Project Manager:
Kate Stephen             T. +44 (0)1463 255894      E. kate.stephen@uhi.ac.uk
O4O: Older People for Older People, Centre for Rural Health, UHI Millennium Institute, Centre for Rural Health, Old Perth Road, Inverness IV2 3JH.

Source of Funding: 
European Union Northern Periphery Programme
Funding Information: 

O4O is a 3 year project funded by the European Union Northern Periphery Programme with support from organisations including the Scottish Government, Highlands & Islands Enterprise and the Highland Council. 

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